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Its natural and effective plant- and mineral-based formula contains fluoride to protect your teeth from cavities and hydrated silica, a natural whitening agent. This vegan, cruelty-free toothpaste also helps restore and remineralize enamel for stronger, healthier...Attitude Adult Toothpaste Complete Care with Flouride
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Keeps breath fresh with the new ATTITUDE’s Fluoride Free Adult Toothpaste — Fresh Breath ! It helps to provide a feeling of cleanliness thanks to refreshing peppermint oil and sodium bicarbonate, a natural mineral-based...Attitude Adult Toothpaste Fresh Breath Fluoride Free
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The new ATTITUDE’s Fluoride Free Adult Toothpaste — Sensitive contains potassium nitrate a mineral -based active added to our formula to help reduce painful and sensitivity of the teeth due to cold, acids, sweet and...Attitude Adult Toothpaste Sensitive Fluoride Free
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ATTITUDE’s Fluoride Free Adult Toothpaste — Whitening cleans efficiently and helps whiten teeth thanks to a mineral-based active called hydroxyapatite. This natural ingredient works by removing layered surface stains and providing brilliance that will make brushing a...Attitude Adult Toothpaste Whitening Fluoride Free
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Made with hypoallergenic ingredients derived from plants and minerals, such as shea butter and 2% colloidal oatmeal, our dermatologist-tested baby deep moisturizing cream creates a film that soothes dry, damaged or irritated skin. It soothes, moisturizes, protects and strengthens the skin's natural barrier. Plus, because we care about your family,...Attitude Baby Deep Moisturizing Cream
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Attitude's EWG VERIFIED™ natural diaper cream for baby also uses plant-based ingredients like chamomile extract and blueberry leaf to soothe, protect and hydrate their delicate bottoms after diaper changes and baths. Did you know zinc is a mineral found in nature? People have been using it for centuries as an effective skin treatment!...Attitude Baby Diaper Cream
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This coconut-enriched curl-amplifying conditioner infused with chamomile extracts will moisturize and soften your hair while defining your curls. It is ideal for hair types 2 and...Attitude Curl Amplifying Conditioner
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Hydrate and define your beautiful curls with our hypoallergenic and EWG VERIFIED™ Curl Amplifying shampoo. Ideal for curl types 2 or 3, our special formula is made with coconut oil and chamomile extract that are known to add shine and...Attitude Curl Amplifying Shampoo
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ATTITUDE Furry Friends™ Soothing Shampoo formula is made with natural ingredients such as emollient oats and moisturizing glycerin will make your pet's hair soft and healthy, while protecting its delicate skin. Take care of your pet's coat with ATTITUDE Furry Friends™ Soothing Shampoo for Pets. Its formula made with natural ingredients...Attitude Furry Friends Soothing Oatmeal Shampoo
$14.39 Quick ViewAdd to cart -
Turn shower time into a luxurious eco-experience thanks to our new leaves bar™ body soaps. Their rich, foamy lather and indulgent fragrances will shower your skin with ultimate bliss. Packaged in plastic-free cardboard boxes, these beauty bars are our gift to you – and the...Attitude Leaves Bar Body Soap Sea Salt
$7.39 Quick ViewAdd to cart -
Did you know calendula is more commonly known as “marigold flower”? You can even grow it in your garden! This flower packs power too: known for its calming, regenerative and antioxidant properties, it has been used in skin care for centuries, especially to reduce skin irritation, swelling and sensitivity. That’s why we put it in our Mint...Attitude Living After Sun Gel with Calendula
$21.89 Quick ViewAdd to cart -
Did you know charcoal is a powerful filter? It purifies and absorbs air particles and contaminants naturally! ATTITUDE’s Nature + TechnologyTM Natural Air Purifier – Lavender & Eucalyptus features activated charcoal for a worry-free way to deodorize your home and rid the air of pollutants. Using plant- and mineral-based ingredients only,...Attitude Living Air Purifier Lavender & Eucalyptus
$8.69 Quick ViewAdd to cart -
Ever wondered what the difference between UVA and UVB sunlight is? UVA rays can penetrate the skin deep down to the dermis, while UVB rays penetrate more superficially and are usually the main cause of sunburns. Fortunately, our Fragrance-free Mineral Sunscreen SPF 30 forms a physical barrier that protects against both UVA and UVB rays! Featured...Attitude Living Baby & Kids Moisturizer Mineral Sunscreen SPF 30
$32.29 Quick ViewAdd to cart -
Ever wondered why surfers and lifeguards’ noses are often white? It’s because they use a physical sunblock that contains zinc oxide. Zinc oxide forms a physical and waterproof barrier over the skin, protecting against UVA and UVB rays. Bigger are the zinc particles and greater the concentration is, whiter the sunscreen will be! We chose the...Attitude Living Baby & Kids Moisturizing Face Stick
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Did you know it takes babies six months to develop their permanent skin tone? You’re not imagining things: they are actually changing shades! Protect and nourish their delicate skin naturally with ATTITUDE’s baby leaves™ 2-in-1 Shampoo and Body Wash - Pear Nectar for baby. Enriched with only EWG VERIFIED™, hypoallergenic and soothing...Attitude Living Baby Leaves 2 in 1 Pear Nectar Shampoo & Body Wash
$11.99 Quick ViewAdd to cart -
Ever wondered why fingers and toes get wrinkly in the bath? It helps us grip things better — like rubber duckies! All the more reasons to make your little ones spend extra time lingering in the bath with ATTITUDE’s baby leaves™ foamy Natural Bubble Wash - Pear Nectar. It works as both a baby wash and a bubble bath, which means you can use it...Attitude Living Baby Leaves Pear Nectar Bubble Wash
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Ever wonder why your baby’s skin smells so amazing? That’s because it’s wonderfully designed to activate the brain’s feel-good hormone, dopamine – and give parents a little dose of pleasure! Keep their skin feeling and smelling natural with ATTITUDE’s baby leaves™ Fragrance-free Natural Body Lotion. Its soothing and lightweight...Attitude Living Baby Leaves Unscented Natural Body Lotion
$15.59 Quick ViewAdd to cart -
Attitude's EWG VERIFIED™ deodorant provides long-lasting protection – without plugging up the body’s natural temperature regulating sweat system. ATTITUDE’s plastic free natural deodorant uses an innovative biodegradable all-paper packaging designed to reduce single-use plastic. Because caring for the planet and your body should be a...Attitude Living Deodorant Super Leaves Olive Leaves
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Attitude's EWG VERIFIED™ deodorant provides long-lasting protection – without plugging up the body’s natural temperature regulating sweat system. ATTITUDE’s plastic free natural deodorant uses an innovative biodegradable all-paper packaging designed to reduce single-use plastic. Because caring for the planet and your body should be a...Attitude Living Deodorant Super Leaves White Tea Leaves
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Our reef-friendly, hypoallergenic and fragrance-free non-nano zinc oxide formula for face and body offers complete broad spectrum sun protection to filter both UVA and UVB rays. It is EWG VERIFIED™ and formulated with hydrating, fast-absorbing and protective ingredients like avocado oil and jojoba seed...Attitude Living Face Mineral Sunscreen SPF 30
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ATTITUDE’s Foaming Hand Soap may be tough on dirt, it’s gentle on your hands. Made from plant- and mineral-based worry-free...Attitude Living Foaming Hand Soap Green Apple & Basil
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ATTITUDE’s Foaming Hand Soap may be tough on dirt, it’s gentle on your hands. Made from plant- and mineral-based worry-free...Attitude Living Foaming Hand Soap Pink Grapefruit
$6.99 Quick ViewAdd to cart -
Specially formulated for kids with sensitive skin, this easy-to-apply & unscented Mineral Sunscreen Stick offers broad-spectrum UVA/UVB coverage to help prevent...Attitude Living Kids Mineral Sunscreen Stick SFP 30
$20.19 Quick ViewAdd to cart -
ATTITUDE Super leaves™ natural hand soap effectively cleanses your hands while leaving them soft and...Attitude Living Liquid Hand Soap Lemon
$8.89 Quick ViewAdd to cart -
ATTITUDE Super leaves™ natural hand soap effectively cleanses your hands while leaving them soft and...Attitude Living Liquid Hand Soap Orange
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Our Mineral Sunscreen SPF 30 forms a physical barrier over the skin, protecting against UVA and UVB rays. It contains only worry-free and natural ingredients, so you can get the safest sun care and is smooth, transparent and easy to...Attitude Living Mineral Sunscreen Fragrance Free SPF 30
$32.29 Quick ViewAdd to cart -
Our Mineral Sunscreen SPF 30 forms a physical barrier over the skin, protecting against UVA and UVB rays. It contains only worry-free and natural ingredients, so you can get the safest sun care and is smooth, transparent and easy to...Attitude Living Mineral Sunscreen Tropical SPF 30
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ATTITUDE’s Sensitive Skin Natural Baby Wipes are made from plant-based materials and use natural ingredients like soothing oatmeal. Biodegradable and compostable, our wipes are as gentle on the planet as they are on their cheeks. Dermatologically tested and containing no harmful industrial chemicals, they are EWG VERIFIED™ because we only want...Attitude Living Sensitive Skin Baby Wipes
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